Jaguar Car Salon, Vilnius

Jaguar Car Salon, Vilnius
  • Location Vilnius, Lithuania
  • Type Public
  • Size 5 969 m²
  • Year 2016 - 2018
  • Status Completed
  • Client UAB Inchcape Vilnius
  • Images Vaidotas Darulis
  • Project lead Paulius Latakas, Julius Lapinskas
  • Authors Paulius Latakas, Rasa Jasaitė, Julius Lapinskas, Ramūnas Giedrys

For Jaguar, a marque synonymous with advanced engineering and timeless automotive design, we undertook the complete reconstruction of their showroom and its surrounding environment. The architectural concept directly mirrors the core values of the brand: style, efficiency, and performance. Recognizing the inherent beauty of the vehicles, the showroom design embraces a deliberate rawness of space, creating a compelling counterpoint to the sleek refinement of the Jaguar cars. This juxtaposition enhances the viewing experience, allowing the elegance of the automobiles to take center stage within a carefully considered architectural framework. Our comprehensive approach ensured that every aspect of the reconstructed building adheres to the established principles and enduring values of the Jaguar brand.